This packaging has been made for the french kid-cheese brand "Ptit Louis". They asked to revise their process and product, since they sells were decreasing year after year. I decided to first look at the process, to limit useless expenditures making, packing, transporting and selling the product.

So instead of their standard cardboard box which made them lose a lot of space, I made an ecological packaging made of moulded cellulose that fits to the final product and saves more unused space. In addition to the ecological impact on the client, it also saves money on the transport costs since more product is transported in the same volume.